Restaurant Trade Area Research

27. March 2010

Dinner-Out Declines: Economy Not Sole Factor

Filed under: youtube, street level views, aging demographics, Moe's, customer frequency — Rick Phillips @ 08:37

To a market researcher like myself — I LOVE this link because it has wonderful REAL DATA. And, that data is not favorable to today’s restaurateur. Why? Well, the data shows that dinner usage of restaurants is off for ALL demographic groups. Great specific information such as (number of dinners out per year) - 18-31years (66); 32-43 years  (63); 44-51years (60); 52-61years (56); 62 and over (49) much more at this link too — http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=122816

Moe’s Grows - Tex-Mex Heads to Turkey as Credit Thaw Fuels Restaurant Growth - http://www.businessweek.com/news/2010-03-19/tex-mex-heads-to-turkey-as-credit-thaw-fuels-restaurant-growth.html

And, check out this big Moe’s fan that I interviewed as part of my Street Level Views service in 2009 — http://www.youtube.com/watch?v=Bj8ZsJ5JeAg - you can see all of these interviews by going to YouTube and entering into the search box `top of mind restaurant’ - and lo and behold - free research for you.

Powered by WordPress